Michigan Association of Realtors

Advertising @ Secretary of State
 
MAR launches Summer Community Marketing Campaign to help increase local sales. Call 248.488.5570 for program information. 
 
This Summer, 186 MAR members have the opportunity to grow their business through increasing prospect customers. To do that, MAR, NAR and D10TV have partnered to support real estate agents across Michigan with an unprecedented 90-day / $900 Summer Community Outreach Campaign in selected Secretary of State locations.

It is crucial to be smart with your money…especially with advertising! That’s why MAR members are invited to take part in this special program, featuring NAR spokesman David Bach. It will help educate local communities about the ins and outs of real estate and how working with a professional agent can help homebuyers successfully buy or sell a new home. This is a great opportunity to reach tens of thousands of captive viewers, right in your local neighborhood.

The program consists of a 30-second billboard including your name, picture, logo, website and contact information, as well as a custom voiceover to promote your business. For more details, and to secure your location, click here.

Local Agents Seeking New Ways To Grow Business Through Secretary of State Marketing Program.
 
Since the Michigan Association of REALTORS (MAR) started its educational, residential real estate marketing program on the Digital 10 Television Network (D10TV), members have been calling, e-mailing and visiting the Web site to learn how to take advantage of this unique opportunity to be part of a forward-thinking marketing campaign. Interest is going to soon increase with the addition of a National Association of REALTORS (NAR) video series.

D10TV, MAR and NAR have been collaborating to bring relevant information about the real estate industry in front of local communities. Beginning in early April D10TV will begin airing an extremely informative series of videos from David Bach entitled, Smart Homeowners. There aren't many things that will change someone's financial future faster than owning a home. And, even in these hard real estate times, it is a great time to buy. From, Look To The Future and Team Up With The Best to Know When To Refinance and Earn A Government Tax Credit, this series will help consumers learn how to become a smart homeowner.

Digital 10 Network operates a television network inside nearly 100 Secretary of State branch offices throughout Michigan. These networks provide lifestyle programming designed to inform, educate and entertain the public as they wait to have their number called. Extended wait times (30-45 minutes on average) and a captive audience can provide an effective venue, offering an attractive platform to educate the public about best practices and new developments in the residential real estate industry. Imagine, providing your customized message to each person visiting your local Secretary of State office!

In an effort to maintain and grow as top real estate professionals, local agents are thinking outside of the box in their approach to advertising. "This television advertising program provides us an opportunity to drastically increase our marketing efforts, targeting a local audience in a place where they are almost guaranteed to watch," said Kirsten Stewart of Premiere Realty Group in Trenton, MI. Jeff Varady, also of Premiere Realty Group added, "It is a perfect way to reach our goal of being the dominant force in our area." Kirsten and Jeff were recently selected as the exclusive real estate agents in their community Secretary of State location in Trenton.

 
MAR is pleased to announce the launch of an educational real estate campaign in partnership with Digital 10 Networks, which manages and maintains content for the captive-audience TV broadcasts in Secretary of State branch offices throughout the State of Michigan.
 
This six-month, statewide initiative will involve a video series designed to educate citizens about residential real estate topics as they await their turn for service at local branch Secretary of State offices. Digital 10 Networks has a wide reach throughout the State of Michigan; their networks beam high-quality programming to constituencies at over 100 offices throughout Michigan! This will provide MAR members a prime opportunity to get in front of their local target audience at a place where people are guaranteed to listen.
 
 
Through these captivating segments, Michigan residents will learn about the benefits of working with MAR-member REALTORS to buy or sell a home. How do you get to be the MAR members whose sing-song voice and shining smile appear on screen? Easy. Every MAR member will have an opportunity to sponsor this unique series at the Secretary of State branch offices in their neck of the woods. It's a great way to promote your firm and expertise to potential clients.
 
Given recent dynamics in the residential real estate market, MAR has taken an active role in educating and empowering Michigan citizens on important matters, positioning the association as an industry leader. MAR member-agents carry the cachet of being associated with a well-reputed organization. "Digital 10 Networks is providing both MAR and it's members an excellent opportunity to reach the general public through a very visible media. We look forward to the opportunity to reinforce the value of using a REALTOR, the continued fight for our industry and assist local REALTORS in reaching their communities as an expert." - Bob Taylor, MAR 2010 President
 
For more information regarding this unique initiative, please visit: http://www.digital10network.com/D10/index2.html
 
"This is a formidable partnership," says Dan Glisky, Jr., CEO and Co-Founder of Digital 10 Networks. "MAR is a thriving organization that unites the expertise of talented real estate agents throughout the state. And we at Digital 10 bring an unprecedented expertise in out-of-the-box marketing and promotions. This dynamic partnership will bring your ideal clients into sharp focus and easy reach."
 
MAR will be sending information to members shortly. Interested individuals can learn more about this campaign and marketing sponsorship opportunities with Digital 10 Networks. Don't get left out! Sign on today - contact Andy Park to reserve your spot at 248.488.5570 x 307 or via e-mail Andy Park or go to:
 
 
Pricing Information, Participation Agreement and Secretary of State Locations Map available for download on top left of page
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